Designing 45 Identities
Profiled here are nine case studies, each providing insight into a specific business arena, and the unique role design plays in developing an identity as part of a strategy for success. Some of the best designers in the field today will explain their process in creating identities, from initial client meetings and planning, through logo development and a wide variety of identity applications. Additionally, a showcase of identity projects, from local ventures to national enterprises, further details the objectives of client and designer.
Original: $6.25
-65%$6.25
$2.19
Description
Profiled here are nine case studies, each providing insight into a specific business arena, and the unique role design plays in developing an identity as part of a strategy for success. Some of the best designers in the field today will explain their process in creating identities, from initial client meetings and planning, through logo development and a wide variety of identity applications. Additionally, a showcase of identity projects, from local ventures to national enterprises, further details the objectives of client and designer.












